Payless PH’s Step One Flip Flops
![](https://ellyzacua.com/wp-content/uploads/2023/01/Portfolio-Inside-Images-StepOne1.jpg)
ABOUT THE PROJECT
Step One was a newly launched brand by Payless Shoesource PH. The brand was launched and created by their in-house marketing team.
For this project, I created illustration designs for the locally-sourced flip flops of the brand. This is one of the projects that I’ve done as one of their in-house creatives.
Year
2020
Services
- Digital Illustration
- Vector Illustration
![](https://ellyzacua.com/wp-content/uploads/2020/01/Portfolio-Inside-Images-StepOne2.jpg)
Approved Illustrated Designs
The jeepney and nipa hut designs are the illustrations that were approved by the Payless Shoesource Philippines team.
![](https://ellyzacua.com/wp-content/uploads/2020/01/Portfolio-Inside-Images-part-2-step-one-flip-flops.jpg)
Other Illustrated Designs
The other illustrations that I made for the flipflops were the plants, ice cream, and unicorn designs. These designs were approved too but it hasn’t been produced yet.
![](https://ellyzacua.com/wp-content/uploads/2020/01/Portfolio-Inside-Images-step-one-flipflop-4.jpg)
![](https://ellyzacua.com/wp-content/uploads/2020/01/Portfolio-Inside-Images-step-one-flipflop-3.jpg)
Screenshot of the flip flops when they got available in Payless PH’s online store.